Hi! 👋

I’m Cayetano Gros

I’m a product designer who ships. I design digital products — and then I build them, directing AI to produce real, working software. Design, AI and product thinking, end to end.

Most designers hand off. I deliver: interactive tools, event platforms, kiosk apps — designed, coded and deployed. That’s what design looks like when it speaks business.

Watch reel

Watch reel

I don’t just design products. I build them.

My expertise

Three things I actually do — with proof.

Product Design
From problem to shipped product: strategy, UX, UI and the decisions in between.

Product strategy & MVP definition
UX architecture & interaction design

Design systems & scalable UI
User research & usability testing

Build with AI
I direct AI to write production code. Real tools used by real clients — not prototypes.

AI-directed development — production code, not prototypes
Interactive tools & internal products

From working prototype to deployed software
Prompt engineering & AI workflows

Brand & Visual
Identity, motion and interface craft from 15+ years across B2C and B2B.

Digital branding & identity systems
UI craft & design systems

Motion & Microinteractions
3D & immersive experiences

Motion/3D
Bringing ideas to life through animation, 3D, and immersive storytelling.

3D Modeling & Texturing
Motion Graphics & Animated Interfaces
AR/VR Experience Design
Real-Time Rendering & Interactive Environments

Storyboarding & Narrative Visualization

AI-Driven Design
Using AI and Generative Design to create smarter, more intuitive digital experiences.

AI-Powered UX/UI Optimization
Generative Design & Creative Automation
Conversational Interfaces & Chatbots
AI-Driven Prototyping & Testing

Predictive Analytics for User Behavior

Selected Projects

A selection of projects where design meets strategy — and ships.

Samsung

Next-Gen Digital interactions for millions of users

BIBtime

Revolutionizing Time Management for Teams

Where I’ve
made an Impact

A journey through the companies and roles that shaped my design expertise.

2019 - Present

Product Designer, BCG

Product design for complex B2B — and building the products myself: tools, platforms and interactive experiences, AI-directed and production-deployed.

2018 - 2019

Senior UX/UI Designer, Samsung

Shaping next-gen user experiences for AI and voice technology.

2012 - 2018

Art Director UX/UI, 014 Media

Led branding and digital strategy for multiple clients.

2007 - Present

Freelance Designer

UX/UI, branding, and web projects for various industries.