The most popular source for movies in Spain
From off to on
Leading paper magazine in circulation and diffusion of the film publications sector; with almost 200,000 free copies distributed in the best cinema complexes throughout Spain. It reached more than 762,000 readers with an average of 4 readers per issue.
Cinerama Magazine is located in the hall of the main cinemas and cinematographic chains, being a claim for the spectators who come to the cinemas where they are present. The challenge was to reach all the other users who also love cinema. In other words, a complete digital transformation.
We couldn’t just create just another one web page. We had to bet on a solution that would take advantage of the full potential of cinerama: fast, agile and adapted to the users. We had to look far beyond the paper magazine. And the best solution was an app.